The margin comes from multiple areas:
- Pro pricing
- Reduced labor
- Faster installs
- Increased project capacity
The combination allows contractors to complete more profitable jobs without increasing crew size.
No. GenStone installs more like siding than traditional masonry. Panels cut like wood and attach with screws, adhesive, and caulk, allowing existing crews to complete installs without adding a specialty trade.
No. The Pro Program is specifically designed for professionals and trade businesses.
The program is built for:
- Builders
- Remodelers
- General Contractors
- Exterior Contractors
- Fireplace & Accent Wall Installers
- Design-Build Firms
If your business installs or manages residential upgrade projects, the Pro Program was designed with you in mind.
The GenStone Pro Program is built for builders, remodelers, and contractors looking to add high-margin stone projects without the labor, delays, or complexity of traditional masonry. The program includes Pro pricing, project renderings, quote support, and installation guidance designed to help you win and complete more jobs.
Kenai leans modern but remains versatile enough to work in both contemporary and traditional designs.
Kenai is ideal for:
- Modern exteriors
- Outdoor living spaces
- Accent walls
- Neutral design styles
Kenai features a blend of cool gray tones with subtle variation, creating a natural, balanced stone appearance.
Coffee includes natural variation that adds depth without feeling flat. It pairs well with lighter trim and surrounding materials to balance the look.
Coffee is commonly used for:
- Exterior accents
- Fireplaces
- Interior feature walls
- Rustic or traditional spaces
Coffee features deep brown tones with natural variation, creating a warm, earthy appearance that works well in both interior and exterior applications.
Yes, Northern Slate is suitable for both interior and exterior applications, making it a versatile choice for a wide range of projects.
Most projects use:
- Panels
- Inside and Outside Corners
- Trim or Ledgers
- Left / Right Finished Edges
These components are designed to work together for a clean, finished look.
Northern Slate is designed with realistic texture and color variation. Many customers mention that once installed, it closely resembles real slate or natural stone.
Yes, customers consistently describe Northern Slate as easy to cut and install using basic tools. Panels are lightweight and designed for straightforward installation.
Northern Slate offers a balanced mix of light and dark tones. The lighter grays keep it from feeling too heavy, while the charcoal accents add depth and contrast.
